Area of a 4 by 3 rectangle
How much space does this rectangle cover? We can find out by counting unit squares.
Here's our rectangle. We want to measure its area — the space inside.
A unit square is a square that's one unit long on each side. One of these covers one square unit of space.
Let's tile the rectangle with unit squares. They fit perfectly, with no gaps and no overlaps.
Now we count each square. The top row: one, two, three, four.
The middle row: five, six, seven, eight.
And the bottom row: nine, ten, eleven, twelve.
Twelve unit squares cover the rectangle. The area is twelve square units!